Monday, May 10, 2010

Duracell Bunny

In case you haven't seen one, the commercials for Duracell batteries use an instantly recognizable icon/mascot called the Energizer Bunny , who is a cool toy rabbit that bangs a drum and runs around incessantly, thus symbolizing continuous energy, constant motion, indefinite operation (coming off of their batteries, of course).

Where am I going with this ? Longevity. Durability. Perpetuation. Thats where. Energizer Bunny debuted in 1989, and is still going and going and going and going.....

Sachin Tendulkar debuted for India in 1989. After 20 years he is still India's best batsman, still one of the premier players in World Cricket, and still going and going and going and going........  


1989....ever thought how far ago that was?

* This was the year of the Tienanmen Square massacre in Beijing.
* This was when George W Bush Senior was the President of the US. Mr Bush has since been succeeded twice by Clinton, twice by Bush Junior and now Obama. 6 American Presidential terms have come and gone but Sachin is still running between wickets just fine.
* This was when Saddam hadn't invaded Iraq even once yet.
* This was when V P Singh was the Prime Minister of India. India has since then seen 7 more Prime Ministers.  Our man is still standing strong despite all the falling PM's around him..
* This was when Pete Sampras had not won a single of his 14 Grand Slam titles yet.
* This was when Nelson Mandela was still a political prisoner in South Africa.
* This was when Windows 2.11 was the most advanced OS in the world. We have since then seen 10 new flavors of Microsoft Operating Systems...want to count? Windows 3.X, 95, 98, NT, 2000, XP, 2003, Vista, 2008, 7...
* This was when East and West Germany were still separated by the Great Berlin Wall.
* This was when Salman Khan had just delivered his first hit, Aamir Khan was just 1 year old in the industry, Shah Rukh Khan was non existent, and Govinda had been around for 3 years.
* This was when Rani Mukherji and Bipasha Basu were 10 years old. Katrina Kaif was 5.
* This was when Aishwarya Rai and Sushmita Sen were still a full 6 years away from winning their Miss World and Miss Universe pageants respectively.
* This was when the World Wide Web (www) was not yet available.
* This was when a DVD disc was still 6 years away from being invented.
* This was when Hindustan Motors' Ambassador Mark-IV, Maruti Suzuki 800 and Premier Padmini were the three top selling cars in India…and perhaps the only three available too.
* This was when I filled petrol in my scooter at the rate of Rs 14.50 per litre.
* This was when Kashmir was  still a peaceful state.
* This was when the TV serial Mahabharat had just ended.
* This was when the Babri Masjid was still intact and standing.
* This was when Harshad Mehta was still alive.
* This was when India's population was just 830 Million, 31% less than today's. 368 Million Indians have been born since Sachin took guard for the first time…..that is the entire population of today's USA and Canada put together.



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